Welcome to the Week 6 Monday Masterclass on Viva Engage Analytics. This session is designed to provide you with a comprehensive understanding of the essential tools and strategies for leveraging analytics within Viva Engage. Whether you’re interested in understanding reach and engagement on a leader post or taking an in-depth look at network activity and sentiment, this session will equip you with that data you need to drive business transformation and enhance employee engagement.
Download the presentation slides aka.ms/Masterclass/Week6Slides
The session is divided into three main sections:
- Fundamentals: This section covers the basics of Viva Engage, including admin and governance roles, community configuration, and management. It also introduces basic analytics and how to access advanced analytics to inform actions.
- Beyond the Basics: This section delves deeper into advanced analytics, including conversation analytics, community analytics, and event analytics. It explains how to measure reach, monitor engagement, and recognize trends to optimize communication strategies.
- Engage Like a Pro: The final section provides best practices for utilizing Viva Engage to its fullest potential. It includes strategies for leader engagement, campaign analytics, and personal analytics to understand the impact and reach of your contributions.
Throughout the presentation, you will learn how to use various analytics tools to measure engagement, track community growth, and understand employee sentiment. The session also highlights the importance of leveraging AI and machine learning to identify themes and trends within your organization.
Resources
Visit our analytics page for a full listing of our reporting and analytics capabilities for Viva Engage.
- Viva Engage Reporting and Analytics
o Detailed information on various analytics available in Viva Engage, including community analytics, conversation analytics, live event insights, Q&A insights, and more.
- Advanced Conversation Analytics
o Insights into advanced conversation analytics, including reach, engagement, activities by platform, and sentiment analysis.
- Community Analytics
o Tools to measure community growth, engagement, and trends, helping you tailor content and recognize catalysts.
- Answers Analytics
o Analytics for understanding the impact of Q&A within your organization, including global time saved, total answers, and engagement distribution.
- Event Analytics
o Tools to monitor attendance, measure engagement, and recognize trends across your live events.
- Network Analytics
o Comprehensive analytics to measure adoption, engagement, and trends across your Viva Engage network.
- Personal Analytics
o Understand the engagement you’re creating in Viva Engage, including reach, replies, followers, and more.
- Campaign Analytics
o Track success metrics and progress of your campaigns, including reach, engagement, and trends.
We’re looking forward to exploring the insights analytics can have on your communications. Join us at our next session by registering here (session 1) or here (session 2).
If you missed our previous sessions and want to catch up on the recordings or see the slide decks, make sure to check out all the Masterclass details here: Monday Masterclass: Your guide to the Viva Engage essentials – Microsoft Adoption
Microsoft